Do You Want To Recruit Large Numbers Of Prospects Like The Pro’s
I’m sure you’re familiar with the saying that a person buys a drill, not for the sake of buying a drill, but because he wants to make a hole. If you want to sell drills, you should talk to about how to make a hole - NOT about the drill.
It’s because they need their grass cut, right? If you want to sell lawnmowers, you should talk to people about cutting grass - NOT about lawnmowers. In network marketing people are not looking for your opportunity.
Successful marketers show how their opportunity can meet their need. But that’s easier said than done because most marketers really don’t know how to sell; then people don’t like being sold to; and they view you as someone just trying to make a buck off them.
But there is a solution to all of that when we think of MLM the same way as the lawnmower. When you came into network marketing, it probably wasn’t because you loved the MLM. You were like most people, looking for financial freedom and time freedom.
But there is a solution to all of that. Think MLM the same way as the lawnmower. When you came into network marketing, it probably wasn’t because you loved the opportunity.
So let your prospects come to their own decision to use your opportunity to meet their need. If you talk to them about meeting their need, they will become interested in your opportunity without any selling on your part.
So here’s a better way: let your prospects convince themselves to use your opportunity to meet their need. If you give them useful information about meeting their need, they will become interested in your opportunity on their own.
When you show people that you’re interested in them and what they’re trying to accomplish, they will hunt for you when they are ready to buy. The most successful professionals never use sales pitches. But if you notice, your up-line always has prospects wanting to join their team.
Marketers at the top of their profession never use a sales pitch. However they always have prospects wanting to join their opportunity and buy product. So let’s not pitch the opportunity, but rather show your expertise and your knowledge.
Hopefully you understand the significance of this approach. It will completely change your business. Sponsor reps will be more gratifying than you could imagine, with 90% less effort.
You can be the hunted instead of the hunter. You don’t have to waste any more of your money buying low quality leads and trying to be the best salesperson in town.